Business/SPEA Information Commons

Indiana University Bloomington

Ford Is Pushing Buyout Offers to Its Workers

Posted by nlgiu on February 26, 2008

From the New York Times:

WOODHAVEN, Mich. — The Ford Motor Company is applying the hard sell these days — piling on incentives, doling out marketing DVDs and brochures, and making offers it hopes are too good to pass up.

But Ford’s big new push is not to sell cars. Instead, it is trying to sign up thousands of workers to take buyouts, partly by convincing them that their brightest future lies outside the company that long offered middle-class wages for blue-collar jobs.

So, Ford is pitching a buffet of buyout packages that are easily among the richest ever offered to factory workers, including one-time cash payments of $140,000 or college tuition plans for an entire family.

 For the entire article:

http://www.nytimes.com/2008/02/26/business/26ford.html?_r=1&hp&oref=slogin

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